Tuesday 19 October 2010

Audience Lifestyle

Audience Lifestyle- Ideal Entity

 In order to find out who my target audience is, i will need to create an imaginery Entity. This is an imaginary 'ideal' audience. To find out who the audience is i had to create a series of questions to ask people about my magazine. These people will look at my first draft of my music magazine and answer the questions as best they can judging by what they see in the magazine.

1/ what is your favourite genre of music?
                Rock/Indie
2/ what is your favourite style of clothing?
                indie
3/ what is your favourite band/artist?
                the killers
4/ what are your favourite tv shows?
                Comedy shows and music channels
5/ favourite sport/activity
                Skateboarding, Blading, BMXing

6/what is your favourite clothes shop?
                Topshop/Topman, Republic
7/ roughly how much is your income?
                £5 an hour
8/ Where do you go on holiday?
                Places abroad, e.g Spain, America

Monday 18 October 2010

Music magazine Rate card

Rate Card for music magazine

Age: 15-18

75% male readers, 25% Female readers
Magazine Price: £2.50
Circulation: 35,000

Cost per full page ad -£7,500

Total adverts
50
Total circulation profit
£87,000

Total Profit from advertisers
£375,000

Tuesday 12 October 2010

School mag contents page

GQ rate card research

GQ magazine rate card


Circulation 59,160
Females Readers 20%
Male 80%
ABC1 Profile 81%
Median age 34
Cost of full page advert 10,950

Total adverts:167
Total advertising profit £1,828,650
Magazine Price: £3.50
Total Profit from circulation: £224,808

In my research of Rate cards of the GQ magazine. i have found out that the magazine makes so much more money from it's advertisers than from it's readers.